A Norlane, VIC service secured a minimum of 30 new enquiries each month, with 54 qualified Facebook leads and 15 Google Ads conversions in January alone.
55 new leads from Facebook Ads in January for a Norlane service
The context
We began working with a service in Norlane, VIC in November 2023, supporting their growth with targeted digital marketing.
The results
Since November, the service has seen a steady increase in engagement, securing a minimum of 30 new enquiries each month.
January was an exceptional month:
- 54 new qualified leads from Facebook Ads
- An additional 15 leads from Google Ads, at a very low cost per conversion
Across the first three months, Facebook generated 85 leads in total and Google Ads achieved 29 conversions. These results were accomplished during the challenging December period.
The occupancy impact
The service’s occupancy rates climbed over these three months to levels they had not previously reached. Leads that were previously overlooked are now being redirected to our client, setting them apart in a competitive local market.
